Category: Youtube

Turn Your Cell Phone's Video Camera Into a Moneymaker

6/15/2012

Turn Your Cell Phone's Video Camera Into a Moneymaker

Several months ago I shot and edited this video for an Addison, Texas retailer using a cell phone.

After I posted the video on the client’s YouTube, Facebook and Twitter channels, Mindee Zack, emailed the following: “Thank you for going above and beyond to get it done.”

Mindee is a natural for video because she easily shares her products’ benefits and we got her customers involved in showcasing the store’s upscale men’s attire.

Here's the beauty of using a cell phone's video camera: it’s readily available, most have great quality including excellent audio and the video can be edited on Windows Movie Maker (with a conversion package, if needed. Do a Web search for video conversion software).

Here’s how cell phone video can help rock sales:

1.   Create a training series -- promote on your social media & eNewsletter
2.   Demonstrate the benefits of your products -- show and tell sells
3.   Capture a customer’s testimonial -- builds credibility
4.   Showcase how to do something -- teaching is an effective tool
5.   Develop a webinar on a hot topic relevant to your market(s) -- time is money

Finally, video can tell your story unlike any other medium.

Most of all, have fun with it!

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2 Social Media Insights Gleaned from Michelle Obama and NASA

2/17/2012

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From http://www.slideshare.net/nasa

First Lady Michelle Obama recently touted the strides of Let’s Move!, a national campaign to combat childhood obesity, during stops across the country. She carried that message directly to her audiences and along the way, got her dance on.

Meanwhile, 100 people will be invited to a tweetup in Cleveland at NASA’s Glenn Research Center. The tweetup is in advance of a March 2 NASA event commemorating the 50th anniversary of spaceman John Glenn’s first U.S. orbit. Glenn, 90, achieved that milestone when he orbited the Earth on Feb. 20, 1962.

Obama and NASA are heavyweights focused on one word: progress. They are intensely interested in creating and celebrating progress around their causes. They wield sustained adoration by carving new paths, thereby proving, with apologies to Marshall McLuhan, “the message is the medium.” Here are two social media insights gleaned from the progress-focused titans.

Really Care About Your Audiences

According to a 2009 blog authored by Neal Wiser, NASA’s goals for Twitter are: “To connect and communicate with people interested in what NASA does.” NASA has been in the tweetup business for awhile and it’s definitely working for the space agency.

Two years ago, Obama launched a national initiative designed to increase healthy food options for America’s children, who are at the center of an obesity epidemic. Let's Move! also wants children to increase their physical activity. According to D Magazine’s SideDish Food blog, Obama recently said that more than 150 Dallas schools had found ways to serve healthy meals and get kids moving. She said 78 of those schools earned Gold Awards because they met "the highest levels of standards."

NASA and Obama consistently demonstrate genuine interest in their audiences.

Be Comfortable Having Lots and Lots of Fun

The dancing in the YouTube video above happened during the first lady's recent cross-country stops promoting Let's Move!'s second anniversary. As a dancer way down in my soul, it thrills me to see the first lady giving it all she's got and hanging strong. Just imagine what the kiddos said when they went home that night?

Oh, did I mention NASA has a Facebook game app?

NASA is clearly enjoying itself as demonstrated by its Twitter feed. Check out the screen capture (below) from 2.17.12

Screen capture taken 2.17.12 from @NASA's Twitter feed; Graphic by Regina L. Burns

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Increasing Spanish language skills, thanks to YouTube

3/10/2011

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En mi clase de español, la profesora utilizó recientemente un vídeo de YouTube para ayudar a traducir mejor. Ella jugó "Colgando en tus manos" por Carlos Baute con Marta Sánchez. Ella nos dio una página que contiene algunas de las letras y nos pidió que escuchar el video y completar tantas líneas como pudimos. Yo no lo hizo así en el proyecto pero me gustó mucho el video! Thanks,

In my Spanish class, the teacher recently used a YouTube video to help us translate better. She played "Colgando en tus manos" (Hanging in your hands) by Carlos Baute featuring Marta Sanchez. She gave us a page that contained some of the lyrics and asked us to listen to the video and complete as many lines as we could. I did not do so well on project but I very much enjoyed the video! Gracias.

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Learning hairstyling skills from YouTube

3/10/2011

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I recently decided I wanted to start wrapping my hair, so naturally, I turned to YouTube for help. The key things I wanted to learn were how to ensure my hair would dry properly and ways to make sure it has lots of body.

One YouTubevideo in particular stood out because she walked through the steps and provided excellent information. She also discussed the product she used and demonstrated her techniques.

Great job-- thanks!!

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Turn Your Cell Phone's Video Camera Into a Moneymaker

Turn Your Cell Phone's Video Camera Into a Moneymaker

2 Social Media Insights Gleaned from Michelle Obama and NASA

Increasing Spanish language skills, thanks to YouTube

Learning hairstyling skills from YouTube

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